Tag Archives: Grassroots promotion

I, WRITER

As I emerge from reclusiveness, to share myself and my crime novels online, it occurred to me that part of my self-promotion campaign should include personal appearances.

From reading how debut authors achieved success, one of the best ways of getting anywhere is attending literary festivals and residential training courses. It’s not as if writers, editors, literary agents and publishers wander around looking like their job or wear helpful placards hanging from their neck.

The second question commonly asked, after learning a stranger’s name, is: “What do you do?” I’ve long referred to myself as a writer, simply because it’s what I’ve done more than any other job. It’s how I’ve thought of myself, even when working in a factory, as a dispatch rider, teacher and librarian.

After being a hermit in a hovel for ten years, I’m pondering on how to be a public performer. I’m a long way from being shy—and the world of books is genteel—but how do I infiltrate it? Maybe my ambition is showing on my face, somehow, for three unexpected incidents yesterday set my brain whirring.

Firstly, I bumped into an old lover. She lives locally and though we don’t socialise, we’ve chatted amicably enough on the street. Back in 2013, when I mentioned to her that I was returning to creative writing full-time, she was dismissive, saying I’d never make money at it—which I already knew would be hard. Puzzled by her negativity, I later recalled she’d written a memoir that she couldn’t find a publisher for. This time, when she asked about my writing, she was joyful and encouraging that I’m going to begin self-publishing my Cornish Detective series this summer. A pat on the back beats a kick up the arse, so I felt buoyed up.

I wandered into the library. The assistants know I’m a writer and have been helpful offering advice about Cornwall Libraries policy on buying books by local authors. I’ve shared some of my experiences about querying agents, editing, blogging and putting myself out there on social media. The librarian smiled at the requested titles I’d come in to collect, which were three books in theFor Dummies’ series about Facebook, Instagram, GoodReads and Twitter. Although I’ve used social media for twenty years, there’s a big difference between being a casual surfer and using it to run a business. She asked if I’d be interested in talking to their readers’ group, which meets once a fortnight to discuss a set book. Sure, said I, panicking about how to describe being a writer without sounding like a merchant of doom!

Wondering if my status as a writer could grow from grassroots, I went to shop for food at the Co-Op supermarket. At the till was an employee I’ve talked to about writing. When writing my last novel, which features thieves who use a bulldozer to steal the ATM from the foyer of that very supermarket, I’d spent time eyeballing the security cameras and monitor screen hanging from the ceiling as a deterrent. The assistant looked at me suspiciously, as if I was about to rob the place, so I explained why I was being nosy.

Since then, we’ve chatted about writing and publishing, as she totalled my bill at the till. I said I was about to self-publish the first two novels, whereupon, she asked for my profile name on Facebook, offering to promote my crime series via several book groups she runs. I was very surprised. I’m hopeless at asking for help, preferring to assist others, so receiving three boosts to my efforts inside an hour gladdened my heart.

I’d better get on with things. People think I’m a writer, even I feel like I’m a bumbling impostor at times.

How do you handle being a writer with your family, friends and the public?